Website Design & Build Content SEO
British Film Designers Guild
A Platform To Showcase & Engage Members.
The Guild were looking to reposition themselves to encompass both TV and film art departments in the UK. They required a new platform that would give them the opportunity for an adjustment of brand and also more prominent exposure of the offerings and services that weren’t overtly obvious on the previous website. It needed to be a space that would encourage the registration of new members, showcases a library of resources. Alongside a far more integrated experience for members to access event information and industry contacts using a pre-existing membership management software.
Following the lead from branding supplied by the Guild, we would design and build an enhanced digital platform to showcase the accomplishments of the British Film Industry. Whilst seamlessly integrating their existing members areas providing access to events, other members contact details and much more for ease and consistency. As well as creating spaces and opportunities for members self promotion.
The new platform would would bring The Guild up to date, with a responsive template. Due to the variety and wealth of content, we worked closely with the team to ensure the website was carefully structured with a much clearer navigation for the user. It was also important to bring precedence to their sponsors and instrusty organisations with their own dedicated areas. In addition, contact forms are placed across the website, promoting services and encouraging quick and easy contact that wasn’t available before. Most importantly a clear call to action to become a member was prominently positioned.
We produced an adaptable and versatile platform to continue growing their membership with a seamless experience for both members and non-members alike. The Guild team are about to self manage the platform, with the ability to edit and add content as they wish. We continue to work with them to provide website reporting and tracking.